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Bosch’s Two-Wheeler & Powersports Business Unit with sees growth in India

  • Geoff Liersch: “Bosch continues to invest in dedicated motorcycle and powersports technologies, aiming at becoming the market leader."
  • Bosch is tackling road safety challenges with a comprehensive three-step safety concept towards accident-free mobility.
  • Bosch offers solutions for internal combustion and electrification systems to comply with India’s upcoming Bharat Stage 6 regulation and meet India’s unique driving requirements.
  • The ‘Spirit of the ride’ campaign showcases the innovations and technology solutions for two wheelers proven on the Polar Odyssey.


Bengaluru – Bosch’s Two-Wheeler & Powersports Business Unit is continuing the ride towards the global target of one billion euros of sales in 2020, generated by assistance, powertrain, electrification, and connectivity systems. Bosch’s vision is to make the mobility of the future accident-free, stress-free, and nearly emissions-free – and this goes for the continuously growing motorcycle market as well. Based on Freedonia, the global demand for two wheelers is forecasted to grow annually by more than 4% from 2017 to 2022, reaching 122 million bikes by 2022. Major growth of the Two-Wheeler & Powersports business is forecasted in India where Bosch supplies market-specific motorcycle safety and powertrain solutions to comply with regulations as well as local market trends. “The two wheeler landscape today is undergoing many changes as industry players look to innovate their service offerings. As a key player in the two wheeler space, Bosch has always endeavored to provide services that integrate cutting-edge technology with the company’s inherent focus on functionality and efficiency,” says Geoff Liersch, Head of Two-Wheeler & Powersports Business Unit.


Bosch’s innovative safety solutions for assistance systems

Safety is one of the most pressing trends on the motorcycle market. According to a report by the Ministry of Road Transport and Highways up to 34% of road fatalities in India are riders of two wheelers. Bosch is tackling this challenge with a comprehensive three-step safety concept towards accident-free mobility. Firstly, by keeping the bike stable in braking situations and acceleration with systems like ABS or motorcycle stability control (MSC); secondly, by realizing predictive safety and comfort functions with innovative surround-sensing such as advanced rider assistance systems; and thirdly, by connecting the bike with its environment through motorcycle-to-vehicle communication.

After the successful introduction of ABS and MSC technologies, Bosch has introduced its first advanced rider assistance systems for motorcycles, comprising adaptive cruise control, forward collision warning, and blind-spot detection. These electronic assistants are always vigilant and, in emergencies, they respond faster than people can. According to Bosch accident research estimates, these radar-based assistance systems could prevent one in seven motorcycle accidents. The technology underpinning these systems is a combination of radar sensor, brake system, engine management, and human machine interface. This system will go to market with Ducati and KTM as soon as 2020.


Bosch’s powertrain solutions complying with Bharat Stage 6

Reducing emissions is a key objective of the Indian government in order to provide a sustainable mobility environment for the future. On April 1, 2020 India will introduce Bharat Stage 6 (BS-6) which is similar to Euro-6 in Europe. Bosch is offering scalable powertrain solutions with electronic engine management systems for internal combustion bikes as well as integrated electrification systems to support vehicle manufacturers in India to comply with BS-6 emission standards and meet India’s unique driving pattern.

Electronic engine management systems are the core of efficient and economical technology for internal combustion vehicles. In combination with highly developed sensor technology, engine management systems have shown considerable increases in efficiency compared to conventional carburetor systems and can reduce CO2 emissions by up to 16% (depending on the situation).

Another approach to reduce emissions and to build up an all-electric fleet by 2030 in India is the launch of a Faster Adoption and Manufacturing of (Hybrid &) Electric Vehicles (FAME) program by the central government which is announced to go into phase 2 by April 2019. To be able to contribute in achieving this impending target Bosch provides solutions such as an integrated electrification system including motor, control unit, battery, charger, display and app that can power light two-, three- and four-wheel electric vehicles with up to 20kW - the powertrain of the future will be a mix of electromobility and combustion engines.

“We at Bosch are working towards ensuring a smooth transition to the new emission norms with a tailored product portfolio for the Indian market supporting vehicle manufacturers with local engineering competence - aiming towards realizing the vision of nearly emissions-free mobility”, said Prabhu Panduranga, Regional President Two-Wheeler & Powersports Business Unit, Bosch India.


Bosch’s expertise proven by Spirit of the ride

With its ‘Spirit of the Ride’ campaign, Bosch showcases the innovations and technology solutions for the market challenges in India. The realization of those technology solutions is proven by the story of a Polar Odyssey. An enthralling motorcycle journey crossing some of the world's most dangerous roads starting from the Arctic Circle and all the way down to the Antarctic Circle. The set milestone is a confirmation of Bosch’s expertise in developing powertrain and assistance technologies for two wheelers.

About Bosch

The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and development at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver innovations for a connected life. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.”

The company was set up in Stuttgart in 1886 by Robert Bosch (1861-1942) as “Workshop for Precision Mechanics and Electrical Engineering.” The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant up-front investments in the safeguarding of its future. Ninety-two percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership functions are carried out by the trust. The remaining shares are held by the Bosch family and by Robert Bosch GmbH.

Additional information is available online at www.bosch.com, www.bosch-press.com, www.twitter.com/BoschPresse

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